Instant Consumer Insight

Get video of your target consumer answering your questions within the next 24 hours

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QualNow is perfect for us when we lack the time, budget or (frankly) desire to do traditional interviews or groups, but can't risk going without any consumer input at all.
Sr. Market Research Manager, Large Membership Organization

HOW QUALNOW WORKS

STEP #1
Choose Your Audience

First, choose your target audience to recruit from our pre-screened nationwide US consumer panel.

Choose from 12 demographic filters
Add your custom screening questions
All panelists pre-screened for articulation
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STEP #2
Write Your Questionnaire

Next, enter the questions you would like your target audience to answer with recorded video replies

Ask open & closed-ended questions
Attach images and embed videos
Block randomize your concepts

STEP #3
Get Video Replies (in Minutes!)

Within minutes of launching you'll start getting videos of your target consumer answering your questions

Computer-generated transcripts
Export video clips to MP4 format
Ask follow-up probing questions
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STEP #4
Analyze & Share Your Results

Use our built-in tools to filter & analyze your results, and then share them with your team/client

Sentiment analysis and word clouds
Filter results by demos and screeners
Securely share results with collaborators

See QualNow for yourself

Schedule your 30 minute demo today

USE CASES

Creative Validation

Validate ideas for ads, messaging, branding, packaging (and more) at every stage of your creative development process

Concept Testing

Quickly & easily get consumer input on product concepts to shorten your time to market for unique product concepts

Audience Insights

Get to know your target consumer in their own words, helping you develop messaging and content that resonates & converts

Crowdsourcing Ideas

Put out a challenge or topic to our curated community to crowdsource ideas for unique products, messaging, services & more...

Pre & Post Quant Research

Get quick qual insights to inform the design of your survey questionnaires, or dig deeper into survey results with follow-up qual

New Business Pitches

Go into your next pitch armed with videos of consumers reacting to your ideas, helping you win new business for your agency

QualNow helps us get the consumer insights we need to validate our ad campaign ideas in less than 24 hours - at a very reasonable price, which is impossible using other qual approaches like IDIs or focus groups…
Director of Communications Planning, Mid-Sized Agency

PRICING

Pay-As-You-Go
Subscription(save 50%)

Do It Yourself

Run your study on our platform with tech support if needed

$10reply
$5reply
  • Recruitment from our panel
  • Incentive for all participants
  • Video replies with transcripts
  • Export of results to MP4 & XLS
  • Platform license and hosting
Get StartedGet a Demo & Quote

Do It With You

Our researchers develop and post your questionnaire

$20reply
$10reply
  • Recruitment from our panel
  • Incentive for all participants
  • Video replies with transcripts
  • Export of results to MP4 & XLS
  • Platform license and hosting
  • Planning call with researcher
  • Questionnaire development
  • Study setup & programming
Get StartedGet a Demo & Quote

Do It For You

Our researchers do it all for you, including analysis & reporting

$30reply
$15reply
  • Recruitment from our panel
  • Incentive for all participants
  • Video replies with transcripts
  • Export of results to MP4 & XLS
  • Platform license and hosting
  • Planning call with researcher
  • Questionnaire development
  • Study setup & programming
  • Results coding and analysis
  • PPT report with video clips
  • Presentation of findings
Get StartedGet a Demo & Quote

PRICING FAQ

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